What Car? Personal Shopper: best luxury car for £35,000

Want a new car but don't know where to start? Just send us your criteria and we'll give you our recommended choice, as well as the best new and used alternatives, and tell you how much we can sav...

BMW 5 Series

Buying new

  • Our recommended choice: BMW 5 Series 520d SE auto
  • List price: £36,975
  • What Car? Target Price: £33,736
BMW 5 Series

When it comes to luxury saloons, nothing beats the BMW 5 Series. Not only is it brilliant to drive, especially if you opt for the punchy but economical diesel engine in the 520d, but it's also brimming with extras. Even the entry-level SE models come with heated leather seats, dual-zone climate control, front and rear parking sensors and LED headlights.

You also get one of the best infotainment packages you'll find on any new car. BMW's iDrive sat-nav set-up is easy to get along with and can be controlled through gestures, through your voice, by touch or by a rotary controller on the centre console. It's graphically impressive and loaded with features.

And for those occasions when your 5 Series is fully loaded with passengers, you'll have a boot that's large enough to house eight carry-on suitcases.

This version of the BMW 5 Series would normally cost you £36,975, but What Car? New Car Buying can lower that price for you. Our latest Target Price deals bring it down to a far more palatable £33,736, and our approved dealers could save you even more if you ask for a quote.

Find a great BMW 5 Series deal, or read our full review


  • Also consider: Audi A6 40 TDI Sport S tronic
  • List price: £38,640
  • What Car? Target Price: £34,865
Audi A6 Cornering

The A6 is a quiet, comfortable and spacious luxury car, with a range of refined engines and one of the best interiors you'll find anywhere. It's not as thrilling to drive as the competition but is impressive nonetheless.

Find a great Audi A6 deal, or read our full review


  • Also consider: Mercedes E-Class E220d SE 9G-Tronic
  • List price: £38,065
  • What Car? Target Price: £34,629
Mercedes-Benz E-Class 2018 UK front cornering

The E-Class excels at covering huge distances, so if you've got a long motorway journey ahead of you, few cars will be as comfortable. To go along with its supple ride, there's a sumptuous interior that's comfortable and loaded with kit.

Also consider